(ATLANTA) September 9, 2010 – Atlanta celebrities and tastemakers are joining forces with Grady Hospital to support a new grassroots fundraising campaign designed to inspire community giving and increase awareness for Atlanta’s only Level I Trauma Center.
Jermaine Dupri, DJ Drama, Frank Ski, Rashan Ali, Chilli (TLC), Kandi (“Real Housewives of Atlanta), Shawty Lo, Bobby Valentino, Maria More, Cristyle (songwriter), Shanti Das(PressReset.me), Kenny Burns (“The Kenny Burns Show”), J Carter (Sol Fusion), Cory “Coco Brother” Condrey, Taiye Samuel (DTP Records) and Priscilla Renea (Capitol Records artist) will become ambassadors of “G2G” or “Give to Grady,” a campaign set to launch Friday, September 10, at 12:30 p.m. EST with a mass messaging event on Twitter and Facebook.
Fans will be encouraged to text “GRADY” to 50555 to donate $5 to one of Atlanta’s oldest healthcare facilities. Supporters can also make their donation at www.gradyhealthfoundation.org.
“We are extraordinarily excited that Atlanta’s entertainment community will join Grady in what may be the only grassroots fund-raising campaign of this kind in the country. Public hospitals are woven into the fabric of our communities and yet rarely does the community come together in this way to support our important work. Atlanta is a special place, with special people who are genuinely concerned about each other and the city,” said Lisa Borders, president of the Grady Health Foundation.
The G2G campaign will run through the end of the year and include a press reception in October and a series of promotional events around the city. TV spots are currently airing on local cable stations.
Grady Hospital is metro Atlanta’s only Level I Trauma Center and provides state-of-the-art health care across a variety of disciplines, including trauma, neurosciences, burn and wound care, sickle cell and neo-natal intensive care. The medical facility depends on contributions from the private sector to advance the work, services and research it provides to the community.
Grady hopes to raise $100,000 through the G2G campaign.
For more information on G2G, visit www.gradyhealthfoundation.org.
Grady Health Foundation (GHF) is the 501(c) 3 philanthropic arm of Grady Hospital, metro Atlanta’s only Level I Trauma Center. Founded in 1993 by J. Veronica Biggins, Robert L. Brown, Ann Cramer, and G. Lemuel Hewes, GHF raises funds to support Grady’s need for state-of-the-art medical equipment, facilities and programs. Our mission is to improve the quality of healthcare services for Metro Atlanta’s indigent, uninsured and critical care patients through funding education, capital renovation, research and development, advanced medical technology, and support. The Grady Health Foundation continues in the spirit of its founders by attracting thousands of business and civic leaders, community residents, medical professionals, employees, and grateful patients to support the medical treatment, education and research at what has become Georgia’s largest safety net hospital.
BallajbLTL
People never notice all the giving back and the good things that people do… I will be posting this on twitter
Flawless
Great ideal & such a worthy cause! I hope & feel that this effort will surpass it’s goal of $100000.00…
Kandi
This is a good thing because my mother has cancer and gets her treatments there. She had to wait 11 hours 2 weeks ago because they are so understaffed. RIDICULOUS