I LOVE THIS In 1997, advertising agency TBWA/Chiat/Day created Apple’s inspirational “Think Different” ad campaign. The ad series debuted with a television commercial September 28, 1997. Steve Jobs narrated the first “Think different” commercial titled...
I LOVE THE AIR Apple’s super-thin MacBook Air received a welcome boost in power today. The computer features next generation processors, high-speed Thunderbolt technology, a backlit keyboard and Mac OS X Lion. Available tomorrow...
WOW THE IPHONE 5 COMING IN SEPTEMBER Part of Apple’s success is the mysterious cloud they successfully place around their products – and the endless amount of rumors that fans and enemies alike spread....
INTERESTING Apple Signs Deal With Universal Music Group for iCloud, Major Publishers Also on Board By Ed Christman with Antony Bruno As expected, Apple has signed the fourth major label — Universal Music Group — to a...
THEY NOT MISSING A BEAT AT APPLE! The Apple Magic Trackpad ($70) is a desktop-bound version of the Multi-Touch trackpads found on the company’s MacBook Pro, but 80 percent larger, giving you even more room to...
I DONT KNOW ABOUT YOU BUT I GOTTA GET THIS Designed exclusively for MacBook, BassJump is a one-of-a-kind, go anywhere, USB-powered subwoofer that turns your MacBook into a mini sound system. Custom software blends the...
