Pharrell Williams: I AM OTHER

Producer/rapper Pharrell Williams has launched his latest creative venture, a custom YouTube channel for his i am OTHER brand, in partnership with Google.
Pharrell’s channel is designed to engage users, while introducing i am OTHER’s original content to viewers. The channel is launching with original series’ like Boy Genius Report with tech guru Jonathan Geller, Awkward Black Girl by Issa Rae and a series by music journalist Nardwaur.
The programming on the i am OTHER channel focuses on music, culture, fashion and the arts, while encouraging individuality through different forms of expression.
“The idea for i am OTHER really came from the fans,” Pharrell Williams said in a statement. “They often say I inspired them to think outside the box and I wanted to establish a creative collective which represents that same philosophy,” says Williams. “I believe individuality is the new wealth and I am dedicated to creating and supporting projects that encourage originality.”
Paul Smith iPhone 4/4S Leather Cases
SWAG!!!

Your iPhone 4/4S will be styling and profiling with these new Paul Smith leather cases. Done up in the PS signature striped motif as well as a swirl, the patterns appears to be printed onto leather for a touch of luxury.
McLaren Special Operations X-1 Concept

Welcome to the future, at least in terms of car design. McLaren Special Operations (MSO), the division of McLaren Automotive responsible for the delivery of bespoke projects, will present a one-off supercar at The Quail, an exclusive event on August 17, 2012 that is a highlight of the Pebble Beach weekend in Monterey, USA.
Called the McLaren X-1 and based structurally on the company’s groundbreaking carbon MonoCell but with a totally unique body, it has been created for an anonymous car enthusiast.
The X-1 is the most ambitious example yet of MSO’s expertise. It has a whole new body made of advanced materials. Everything is bespoke, even down to the lights and wheels, necessitating new testing and homologation meaning the car took two and a half years to build, a process that began before the styling was signed off.
The X-1 had its own development programme because crucially, this wasn’t to be a fragile concept car that would never see tarmac. It was to be a usable car, road legal and capable of travelling at supercar speeds. It also had to comfortably seat two adults so although the 12C was already as shrink-wrapped as it could be from a packaging perspective, the ingenious flexibility of the MonoCell allowed the creation of a completely different form while maintaining the engineering purity of a McLaren.
A full CFD (Computational Fluid Dynamics) aerodynamic testing schedule ensured high-speed stability, and the car also completed approximately 625 miles of testing including two intensive testing stints at the Idiada circuit in Spain with chief McLaren test driver, Chris Goodwin. After testing, the whole car was meticulously rebuilt, by hand to concours standard.
We love the front of the car and the auto cover for the back wheels is certainly an interesting feature. It is only a concept and will never see the light of day, but it is a pretty amazing vehicle. Go full screen in our gallery and take a detailed look.
Lisa Lavie’s Song Writing Contest!
I’ll be in miami working with Lisa Lavie on september 1st – 6th. If You’re a songwriter on G14,
Here’s an opportunity to join us on this workshop as we work on Lisa Lavie’s Sophomore Album.
Kendrick Lamar (@kendricklamar) feat Young Jeezy – Westside, Right On Time

Kendrick Lamar links up with Young Jeezy for his newest track Westside, Right On Time produced by Canei Finch. Kendrick Lamar debut album good kid, m.A.A.d city coming in stores on October 2nd.











