he legendary OutKast returns tonight (this morning) at 2:30 a.m. EST performing at Coachella Valley Music And Arts Festival. This year also marks the anniversary release of their classic debut Southernplayalisticadillacmuzik and marks the duos first performance together in years.
It seems we’ve waited ages for music bundling with major mobile carriers to help fire up the streaming on-demand business and suddenly everyone’s talking to everyone else.
The latest is market leader Spotify finalizing a deal with Sprint, the No. 3 U.S. mobile carrier, to bundle an on-demand music service with Sprint family plans – similar to the AT&T packages Beats Music launched with in January.
Sprint has sent out invitations to a New York event on April 29 where CEO Dan Hesse is expected to unveil details of the plan.
News of the deal was first reported by Re/code. People familiar with the plan confirmed details to Billboard.
Sprint spokespeople did not respond to requests for comment and a Spotify spokesman declined to comment.
Spotify/Sprint have not yet received approval from the major labels, who own the rights to the music, but it is widely expected to be a formality given the labels are excited to have another major carrier take streaming services to middle America.
Mobile plan bundling is generally believed to be the Holy Grail for taking on-demand music services to mainstream users in the U.S. and Europe as the right kind of plan can make paying for music seamless – similar to how consumers pay for premium networks on their cable TV bills.
The long-stated goal for music services is to finaly achieve scale and at last turn a profit while increasing compensation for rights holders. For their part, mobile carriers are keen to bundle music and other content to help reduce customer churn – a key challenge for Sprint which had 54 million subscribers at the end of last year.
Launching a mobile bundle would be one more important step in Spotify’s run-up to a much expected IPO which many believe will happen later this year.
Recently Samsung inked a bundling deal with French on-demand service Deezer for its Galaxy S5 phone, and Rhapsody said it ramped up its subscriber base by over 60% in less than six months thanks to a partnership with Telefonica.
Sprint is controlled by Japanese investment firm Softbank, which is run by Masayoshi Son. About a year ago he made an audacious $8.5 billion bid for Universal Music Group which was rejected by French parent Vivendi.
Late last year Son was in talks to also buy the No.4 U.S. mobile firm T-Mobile even though U.S. regulators have hinted it would be tough to get merger approval. He told TV interviewer Charlie Rose last month (video below) he still wants to move ahead with the deal and merge Sprint and T-Mobile and start a mobile phone pricing war. Even combined Sprint and T-Mobile would still have fewer mobile customers than either AT&T or Verizon Wireless.
Diamond Lane artist Bad Lucc links up with Problem for the official visual for Outchea directed by Taj and Denzel Williams and produced by League Of Starz. This is taken from Bud Lucc new EP titled Outchea, which is out now.
Coachella Music & Arts Festival is taking place live in Indio, California. The first day of the 3 day festival features performances from Outkast, Ellie Goulding, ASAP Ferg, Aloe Blacc, Flatbush Zombies, ZZ Ward, HAIM, Girl Talk and more. YouTube is providing a free stream of the entire event. Outkast performs 11:30pm PDT(2:30am EST)
Kanye West x adidas collaboration would indicate that ‘Ye will be done designing by June, with the official release slated for slightly under a year later in spring 2015. This information arrives in the face of previous statements that hinted the collaborative collection would hit shelves September 2014. Kanye used the adidas Global Brand Conference as an opportunity to disclose new details on the project, including his plans to present the collection internally at adidas before making the reported 20 shoe collection available for public viewing.
Jazz Lazer pays tribute to his hometown with his new single called Vegas featuring Ty Dolla $ign produced by D.R.U.G.S.