Look out: The new Charlotte Hornets logo is more likely to sting you.
Gone are the big wings, the beady eyes, the puffy hands and shoes. In comes a more shapely hornet with focused eyes and a long, sharp stinger.
The logo, which team officials say was a collaboration with the NBA and officials with Nike’s Jordan brand, was unveiled on Saturday night by Bobcats owner Michael Jordan at halftime of the team’s game against the Utah Jazz.
Charlotte will change back from the Bobcats to the Hornets beginning next season.
“When we were doing our research, we looked closely into a hornet’s DNA,” team president and chief operating officer Fred Whitfield said. “We came back with swarming, attacking and protective.”
The costs to change from the Bobcats to the Hornets have been tabbed at around $4 million, with 250 major points throughout the arena that need to be rebranded, according to team executive vice president and chief marketing officer Pete Guelli.
While the Bobcats, who have been in the bottom quartile of merchandise sales throughout their history, are expected to make a huge leap, a large percentage of the royalties — everything outside of team owned and arena sales — will be split equally among the league’s teams.
But Guelli said the name change already has paid major dividends, citing the team’s 90 percent season ticket renewal rate coming off a 21-win season last season, with the equivalent of another 2,000 season tickets sold in the offseason. Guelli also said he attributes the name change to scoring two new national sponsors, Mercedes-Benz and McDonald’s.
Merchandise with the new logo on it will debut on Jan. 18, while the uniforms will be unveiled in the summer. Team officials also say they will bring back their old mascot Hugo, which will get an update but will likely look a bit more kid-friendly.
When the New Orleans Hornets announced last year that they’d ditch the nickname for the Pelicans, initial polls taken by the team, in the city, indicated that at least 80 percent of fans wanted the name back.
In July, the NBA Board of Governors approved changing the team name back the Hornets for the 2014-15 season, with two provisions: The team had to change its logo in some way that would make it different from the past, and it was responsible for liquidating product with the old Bobcats name. The team didn’t have to pay the league to get back the Hornets name, but Whitfield said that the team did make a donation to the New Orleans Pelicans charities as a notion of their gratitude for willing to give up the name.
No matter what it is called, Charlotte could use some success on the court. In their first nine seasons, the Bobcats only have made the playoffs once and have been in the bottom third of league attendance. Since becoming majority owner in March 2010, Michael Jordan’s record is 85-188.
Nike Kobe 9 Elite, the lowtop signature will drop January 9, 2014 at select retailers.
Megan Good will grace the January 2014 issue of Upscale Magazine, Megan who stars in Anchorman 2 talks about her marriage to preacher DeVon Franklin and the sense of freedom she’s felt since walking down the aisle and how love empowered her.
On her newfound freedom since tying the knot:
“Oddly, you would think in marriage it would make you feel like you have less freedom, but I’m finding that I have more freedom [since I’ve been married] because I trust myself more and I’m a little bit more absolute about my choices…”
On her fears about getting married:
“What I feared about marriage was that I would lose my identity and be controlled or suffocated or like a caged lion and what I found was the exact opposite. I’m way more empowered, more content, more confident and just freer across the board.”
On being famous:
“In this business you do get picked apart and you do get kind of bullied everyday, with the blogs and everything… People say, ‘well if you didn’t want all of that then you shouldn’t do this for a living’ but there’s a difference between someone who wants to be an actress because they want to be famous and someone who wants to do good work and they could take or leave the fame because it’s not about the fame or money, it’s genuinely about the art. That’s the category that I fall in. With the fame, to be honest, I could really leave it.”
Original Three 6 Mafia member Lord Infamous has reportedly died, according to reports and people close to the Memphis rapper. Information on the cause of the passing is sketchy at the moment, but group member Gangsta Boo took to Twitter earlier today to confirm the sad news. Rest in Peace Lord Infamous. Please respect the family and dear friends during this tragedy, she typed.
Infamous, born, Ricky Dunigan, is the half brother of Three 6 front man DJ Paul. Along with Juicy J they formed the group The Backyard Posse in the early ’90s, which would later become Three 6 Mafia. Along with being a founding member of the platinum selling group, he has released 10 solo albums and was part of the Three 6 Mafia reboot, Da Mafia 6ix which recently released the mixtape 6ix Commandments. He reportedly suffered from a heart attack and stroke in June 2010.
Run The Jewels, which consist of Killer Mike and El-P, celebrate the holidays by releasing a new video for their track called A Christmas Fucking Miracle directed by Joey Garfield.
The Brooklyn Nets’ disappointing start to the season hit a low point with the loss of All-Star center Brook Lopez for the season due to a broken foot, league sources confirmed Saturday.
The Nets confirmed Saturday that Lopez broke his surgically repaired right foot, which he fractured in 2011 and later had a screw replaced in.
Lopez officially has been diagnosed with a fractured fifth metatarsal of his right foot. The Nets announced in a statement that Lopez’s status will be updated next week after a consultation with team physicians.
The injury was earlier reported by Comcast SportsNet New England.
The 7-foot center suffered the injury sometime in the second half Friday night, possibly in the third quarter, during the Nets’ overtime loss to the Philadelphia 76ers, a league source said.
Lopez gutted his way through the injury, playing 44 minutes while making 9-of-19 shots and finishing with 22 points and seven rebounds. The Nets discovered the bad news after the game when Lopez underwent X-rays on his troublesome foot.
The Nets (9-17) have been ravaged by injuries in this slow start to the season despite coming in with championship expectations.
They’ve also lost point guard Deron Williams, swingman Paul Pierce, and key bench players Andrei Kirilenko and Jason Terry to injuries at various points this season.
The Lopez season-ending injury, though, would appear to be the biggest blow for the Nets. Lopez was averaging 20.7 points and six rebounds.
Lopez gave rookie coach Jason Kidd an advantage over several other teams inside the paint with a young, high-scoring big man.
The Nets now will likely start Kevin Garnett at center and Andray Blatche will see an increase in minutes.