CANT WAIT !!!!
Solidly established as professional basketball’s best player and a mortal lock for the hall of fame, LeBron James, after 10 years as an A-list superstar, will finally appear on the cover of a video game when NBA 2K14hits shelves this autumn.
2K Sports has made a practice of luring MVPs of the present and all-time greats of the past to its cover over the past several years. Yet James’ absence, to now, implied that even he was beyond the reach of one of sports video gaming’s flagship brands. He will join previous all-galaxy stars Kobe Bryant, Michael Jordan, Larry Bird and Magic Johnson at a pivotal moment, as NBA 2K transitions to a new console generation and seeks to crush EA Sports’ NBA Live insurgency there, once and for all.
“The fact he’s never been on a cover before helped build the mystique of LeBron and perhaps built the anticipation for some day when he may appear,” said Jason Argent, the senior vice president of sports operations for 2K Games. “We’ve been asked about it for years and years, and we think he picked an ideal time to partner up with us.”
James, 28, came within one vote of being a unanimous selection for NBA Most Valuable Player this year. He has won the award four times in the past five seasons, and was the most valuable player of last year’s NBA Finals, in which he won his first NBA championship.
The announcement of James’ cover appearance was timed for today’s Game One of the NBA Finals, in which James and the Miami Heat will seek to repeat as league champions against the San Antonio Spurs. This 30-second advertisement aired shortly before tip-off.
Cory McClanahan
Going to destroy everyone when that drops