STYLE IS EVERYTHING TO ME AND I CAN SEE FREDERICK JOHN PERRY CLEARLY FELT THE SAME WAY
Fred Perry’s the kind of label you just feel a little bit cooler wearing. (Not many brands can make a polo shirt look punk rock, but somehow FP does it.) And it’s been that way since day one. From a ’50s ad for a tennis jacket that could easily have been a coveted part of the new collection.