Exclusive: “Those with the most and best songs will prevail in the future,” No I.D. says. “It won’t really be just about the marketing.”
Speaking with HipHopDX at an album listening session for Def Jam artist and songwriter Elijah Blake, producer No I.D. addressed how a music market dominated by streaming will affect the relationship fans have with artists and their music.
Explaining that an musician’s name recognition and audience will need to grow even more to be successful in the streaming era, No I.D. said, “We have to turn it into a world market.”
“All of this, everything we doing with music, it’s gotta reach billions of people and not millions,” he added in a clip that premiered as a part of today’s DX Daily (October 21). “You know, sometimes that makes people say, ‘I don’t know what to do.’ But, what to do is we let it come out and let people get into it. Then we keep putting it out until accidents happen like all the luck in the world lines up and you just have this smash. Then all of a sudden people go back and research everything and then they become fans, especially as we moving into a streaming era, where music is going to be streamed. That means you just gotta have enough good music that people like and want to listen to. Being an executive now also seeing where we’re going and knowing what I think is going to be necessary. Those with the most and best songs will prevail in the future. It won’t really be just about the marketing.”
Rally in Ferguson Today Expected to Draw Thousands In Anticipation of Grand Jury Decision in Mike Brown Death
With unnecessary leaks and other information finding its way to mainstream media, it is clear by many that there is an aggressive attempt to smear the name of Mike Brown while heralding the person responsible for his death a hero. While a grand jury has yet to return a decision on whether or not Darren Wilson will be prosecuted for the shooting of Mike Brown, many believe that the process has already failed do to the subjective release of details of the grand jury proceeding that appears to be favorable to Wilson.
Swift set to become first act to earn three million-selling weeks.
Taylor Swift‘s 1989 just keeps getting bigger.
Industry sources now forecast the album to sell at least one million copies in its first week. That would make 1989 just the 19th album to sell a million in a single week since Nielsen SoundScan started tracking sales in 1991, and Swift the first act to earn three million-selling weeks.
Plus: 1989 will be the first album released in 2014 to sell a million copies.
The new album is Swift’s fifth studio effort, released through Big Machine Records on Oct. 27. Its sales forecast is for the tracking week ending Nov. 2. It could mark Swift’s third million-selling debut in a row, following 2010′s Speak Now (1.05 million) and 2012′s Red (1.21 million).
Two weeks ago, forecasters pegged the new album to sell 750,000 in its debut frame. Then, a week ago, it was upgraded to 800,000. By mid-day Oct. 27, the album’s release day, its projection grew to over 900,000.
Now, after its first day on sale, forecasters are confident 1989 will cross the magic, one-million sales threshold. 1989‘s official first-week sales, as tabulated by SoundScan, will be announced on Wednesday, Nov. 5. That same day, Swift will most likely also debut atop the new Billboard 200 albums chart with 1989, giving her a fourth chart-topping set.
If 1989 sells over a million, Swift will notch the biggest sales week for an album since her own Red registered the last million-selling week: when it debuted nearly two years ago (in the week ending Oct. 28).
1989 will also instantly become 2014′s second-biggest selling album after just one week on sale. Currently, the top two sellers this year are the Frozen soundtrack (3.2 million) and Beyonce’s self-titled album (787,000). They are followed by Lorde’s Pure Heroine (767,000) and Coldplay’s Ghost Stories (737,000). The latter is 2014′s biggest-selling album released this year, as Frozen, Beyonce and Pure Heroine came out in 2013.
Sources say 1989 is performing extraordinarily well in the iTunes Store and Target, with the latter carrying an exclusive version of the album with bonus tracks.
Swift has been in full-on promotion mode this week in support of 1989. On Oct. 27, stopped by The Ellen DeGeneres Show, ABC’s Good Morning America and NBC’s The Voice, and also participated in iHeartRadio’s multi-platform show “Taylor Swift’s 1989 Secret Session with iHeartRadio.” The next day, she was scheduled to visit The Voice again, along with a stop on CBS’ The Late Show With David Letterman. On Oct. 29, she heads to ABC’s The View. The following day, she’s slated to perform a concert on Good Morning America.
Jagged Edge Talks “J.E Heartbreak II”, Reuniting With Jermaine Dupri, The Rebirth Of R&B & More With HHS1987 (Video)
Atlanta is currently known for its Trap style, strip clubs and the film industry but what many forget is that Atlanta was the home of R&B in the 90’s and early 2000’s.
Many believe that R&B is no longer what it was when love was highlighted. After a few years of not releasing a studio album, So So Def R&B crew Jagged Edge is back to bring new life to R&B music as we know it. Recently, HHS1987 linked up with So So Def’s own Jagged Edge to discuss an array of things.
We sat down with Jagged Edge to get some insight on their careers and how they have managed to stay relevant after bring in the game for nearly 20 years. J.E. spoke on the importance of understanding how to compose and how their individual life experiences help their music stay relatable.
We also spoke with J.E. on why they felt it was perfect to reunite with Jermaine Dupri at this point in their career. Having spent a little time on Slip N Slide Records, J.E. spoke on their reunion with Jermaine Dupri and what they hope their fans take from “J.E. Heartbreak II”.
The interview was conducted by HHS1987’s Eldorado. The interview was conducted by HHS1987’s Brian Da Director.
Music is the only thing that can enter your heart and your mind without your permission – Mama J @ATLVox
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