“Back when I was working on Yeezus, I saw this book from the 1800s and it was velvet-covered with brass and everything.
I looked at all these people’s photos, and they look so real and their outfits were incredible and they weren’t smiling.
People, you know the paparazzi, always come up to me, ‘Why you not smiling?’ and I think, not smiling makes me smile. When you see paintings in an old castle, people are not smiling because it just wouldn’t look as cool
For nearly two decades, Atlanta has been the city shaping the sound of street rap—in fact, it’s literally redefined the genre by introducing the world to trap music. Behind that shift are artists like Pastor Troy, Young Jeezy, Gucci Mane, and, most recently, Migos. And behind each of those artists is one guy: Kevin “Coach K” Lee. An Indiana transplant who’s lived in Atlanta since 1996, Coach K has managed almost all of Atlanta’s biggest rappers at some point—points that, by the way, were at the height of their respective careers—and, by doing so, has quietly had his touch all over recent rap history. Coach K parted ways with Jeezy in 2007 and Gucci in 2012, but his finger is just as on the pulse as ever: He’s the co-founder of Quality Control (QC) Records, home to viral hitmakers Migos and OG Maco. From the emergence of trap music to the inner intricacies of the legendary beef between Jeezy and Gucci to the shifts in the music industry post-internet, he’s seen it all.
Prior to meeting Coach K, all I knew about the history of trap music was what I could glean from genius.com’s decryption efforts of the Gucci Mane oeuvre and from the schizophrenic reportage of Complex, XXL, and Worldstarhiphop. As far as I can google, nobody’s written anything close to a definitive account of the last two decades of Atlanta hip-hop, which is crazy because it is like eight movies back to back.
Music scene histories as a rule are terrible unless they’re written by somebody from within that scene. Case in point, compare the 800-page book this Mojo reporter wrote about Creation Records in the 80s, half of which is about distro tax law, to Alan McGee’s version, which is all four-day ecstasy binges and whoring around London with the guy from House of Love. Coach K’s telling of the history of Atlanta trap is of the latter persuasion: Hilarious, extremely first-hand, and exhaustive without being exhausting. The only problem with the Coach’s chronicle is that the statute of limitations isn’t up on all his best stories. Once that date rolls around though, hoo boy, get ready to pull up a stool at Follies and learn you some trap lore.
The speculation was picked up after a writer for Section Eighty spotted a sign in Walmart, which supposedly listed the album as arriving on Tuesday.
Shortly after the photo made rounds last week, Top Dawg simply tweeted, “hoodwinked… #TDE,” on Friday (January 23) to calm the chatter.
So far Kendrick dropped the statement anthem “i,” which garnered two Grammy nominations for Best Rap Performance and Best Rap Song, and this inspiring untitled song on The Colbert Report back in December. K. Dot would later admit to Billboard that the song would likely not be featured on the album.
But while the new LP is not scheduled to arrive this week, an announcement for this new Kendrick album should be nearing soon.
A truly tragic massacre occurred in Queens this past Saturday, January 24th, that left a bloodbath reminiscent of the Amityville Horror story.
Around 5:38 a.m., 34-year-old Jonathon Walker entered his home on a dead-end street in Queens, NY, and proceeded to shoot and kill every family member inside of the home. The disgruntled security guard shot and killed his 31-year-old girlfriend Shantai Hale, his 7-year-old daughter Kayla Walker, and Shantai’s mother, 62-year-old Viola Warren. He also shot his 12-year-old daughter Christina Walker in the head, but luckily she survived the near-fatal gunshot wound and proceeded to call the police who arrived just minutes after the shooting concluded.
Walker then fled the scene and phoned his brother where he told him, “What I did, I cannot come back from.” Following the chilling phone call, Jon turned his .45 caliber handgun on himself and took his own life inside of his SUV.
Every one of his family members have been left utterly shocked by the news, for no one noticed any previous warning signs that severe trouble existed within the household. Despite the tragedy, his 12-year-old daughter is in stable condition.